diff --git a/init-activities.js b/init-activities.js
index 6e38654..656bb82 100644
--- a/init-activities.js
+++ b/init-activities.js
@@ -539,8 +539,7 @@ function attachJsFile(src) {
 		rc.appendChild(sc);
 }
 
-// Module level - tracks variants loaded this page session
-const loadedVariants = [];
+
 
 function loadVariation(activity) {
 	const activityName = activity.activity;
@@ -548,17 +547,15 @@ function loadVariation(activity) {
 	const storageValue = getJSONFromMemory(COOKIE_NAME) || { variations: {} };
 	const storageVariations = storageValue.variations || {};
 
-	// Check if variant already exists in cookie BEFORE any modifications
-	const existingVariant = storageVariations?.[activityName];
-	const hadValidVariant = existingVariant && variations?.[existingVariant];
-
 	// --- Helper: Weighted random selection ---
 	function selectVariation() {
+		// Calculate total weight first
 		let totalWeight = 0;
 		for (const key in variations) {
 			totalWeight += variations[key].weight;
 		}
 
+		// Generate random number in range [0, totalWeight)
 		let rand = Math.random() * totalWeight;
 		let sum = 0;
 
@@ -569,9 +566,11 @@ function loadVariation(activity) {
 			}
 		}
 
+		// Fallback: return the last key if somehow we get here
 		return Object.keys(variations)[Object.keys(variations).length - 1];
 	}
 
+	// --- Helper: Load JS file for variant ---
 	function loadVariantScript(activity, variantKey) {
 		const basePath = `${bucketPath}/${activity.group.toLowerCase()}/v2`;
 		const env = detectTypeOfEnvironment();
@@ -579,6 +578,7 @@ function loadVariation(activity) {
 		attachJsFile(`${basePath}/${filename}`);
 	}
 
+	// --- Helper: Query Param FE_VARIANT parser ---
 	function getQueryParamVariantOverride() {
 		const match = window.location.href.match(/[?&]FE_VARIANT=([^&#]+)/);
 		if (!match) return null;
@@ -598,127 +598,61 @@ function loadVariation(activity) {
 	function setClarityTags(experiment, variant) {
 		try {
 			window.feUtils.waitForConditions({
-				conditions: [() => typeof window.clarity === 'function'],
+				conditions: [
+					() => typeof window.clarity === 'function',
+				],
 				activity: 'fe_altloader',
 				callback: () => {
 					window.clarity('set', 'experiment_id', experiment);
 					window.clarity('set', 'variant_id', variant);
 				},
 			});
-		} catch (err) {}
+		} catch(err) {}
 	}
 
 	function setTrackMetricsLink(experiment, variant) {
 		try {
 			window.feUtils.waitForConditions({
-				conditions: [() => typeof window.trackMetrics === 'function'],
+				conditions: [
+					() => typeof window.trackMetrics === 'function',
+				],
 				activity: 'fe_altloader',
 				callback: () => {
 					window.trackMetrics('new.link', { link_name: `mp:fe-experiment:fe-altloader:${experiment}:${variant}` });
 				},
 			});
-		} catch (err) {}
+		} catch(err) {}
 	}
 
-	// --- 1. Handle FE_VARIANT override (no tracking) ---
+	// --- 1. Handle FE_VARIANT override ---
 	const variantOverride = getQueryParamVariantOverride();
 	const overrideVariant = variantOverride?.[activityName];
 
 	if (overrideVariant && variations?.[overrideVariant]) {
+		// set storage to value used in override
 		storageVariations[activityName] = overrideVariant;
 		setJSONToMemory(COOKIE_NAME, { ...storageValue, variations: storageVariations });
 		setClarityTags(activityName, overrideVariant);
 		setTrackMetricsLink(activityName, overrideVariant);
-		loadVariantScript(activity, overrideVariant);
-		// No tracking for overrides
+		// Load overridden variant without modifying storage
+		loadVariantScript(activity, overrideVariant, env);
 		return;
 	}
 
-	// --- 2. Normal flow ---
-	let selectedVariation;
+	// --- 2. Normal flow using storage or selection ---
+	let selectedVariation = storageVariations?.[activityName];
 
-	if (hadValidVariant) {
-		selectedVariation = existingVariant;
-	} else {
-		selectedVariation = selectVariation();
+	if (!selectedVariation || !variations?.[selectedVariation]) {
+		selectedVariation = selectVariation(variations);
 		storageVariations[activityName] = selectedVariation;
 		setJSONToMemory(COOKIE_NAME, { ...storageValue, variations: storageVariations });
 	}
 
-	// Track this load (only for trackable activities starting with '3')
-	if (activityName.startsWith('3')) {
-		loadedVariants.push({
-			activity: activityName,
-			variant: selectedVariation,
-			isNew: !hadValidVariant,
-		});
-	}
-
 	setClarityTags(activityName, selectedVariation);
 	setTrackMetricsLink(activityName, selectedVariation);
 	loadVariantScript(activity, selectedVariation);
 }
 
-// Call this after all activities have been processed
-function sendVariantLoadTracking() {
-	if (loadedVariants.length === 0) return;
-
-	// Deduplicate: prevent multiple API calls if script loads twice
-	const TRACKING_KEY = 'fe_tracking_sent';
-	const pageLoadId = `${window.location.href}_${performance.timeOrigin}`;
-
-	if (sessionStorage.getItem(TRACKING_KEY) === pageLoadId) {
-		return; // Already sent for this page load
-	}
-	sessionStorage.setItem(TRACKING_KEY, pageLoadId);
-
-	const cookie = getJSONFromMemory(COOKIE_NAME) ?? {};
-	const env = detectTypeOfEnvironment();
-
-	// Determine if this is a conversion page
-
-	fetch('https://funnelenvy.retool.com/url/track-hits', {
-		method: 'POST',
-		headers: { 'Content-Type': 'application/json' },
-		body: JSON.stringify({
-			cookie,
-			env,
-			variants: loadedVariants,
-		}),
-	});
-}
-
-function sendConversionTracking() {
-	const pathname = window.location.pathname ?? '';
-	let conversion_type = '';
-	let internal_id = '';
-	let env = window.FeActivityLoader.detectTypeOfEnvironment();
-	const cookie = getJSONFromStorage(COOKIE_NAME) ?? {};
-	if (pathname.includes('/quoteConfirmSummary')) {
-		internal_id = pathname.match(/\/quote\/([^\/]+)\/quoteConfirmSummary$/)?.[1] ?? '';
-		conversion_type = 'quote';
-	} else if (pathname.includes('/orderConfirmation')) {
-		internal_id = pathname.match(/\/checkout\/orderConfirmation\/([^\/]+)$/)?.[1] ?? '';
-		conversion_type = 'order';
-	}
-	if (conversion_type === '') return;
-	const activities = Object.keys(cookie?.variations ?? {});
-	if (activities.filter(a => a.startsWith('3')).length > 0) {
-		fetch('https://funnelenvy.retool.com/url/track-conversion', {
-			method: 'POST',
-			headers: {
-				'Content-Type': 'application/json',
-			},
-			body: JSON.stringify({
-				internal_id,
-				conversion_type,
-				cookie,
-				env,
-			}),
-		});
-	}
-}
-
 window.FeActivityLoader = window.FeActivityLoader || {};
 window.FeActivityLoader.getActivities = getActivities;
 window.FeActivityLoader.getAudiences = getAudiences;
@@ -795,8 +729,6 @@ const loadActivities = () => {
 		});
 	}
 	
-	sendConversionTracking();
-	sendVariantLoadTracking();
 	// Clean up any stored variations for activities that no longer exist or are disabled
 	cleanupStoredVariations();
 }