APM Case Studies — Anjali Kumari
Associate Product Manager Portfolio | User Research · RICE Prioritization · Figma Wireframes · KPI Frameworks
About
I'm a B.Tech CSE 2025 graduate and Java Backend Developer actively building product management skills. These case studies are built from real personal frustrations—not hypothetical problems. Each one includes user research, competitive analysis, RICE-based feature prioritization, wireframe references, and success metrics.
Case Studies
- IRCTC Tatkal Booking Redesign
Problem: 8–10 lakh concurrent users during a 15-minute Tatkal window. Payment failures and confusing booking flows led to poor user experience.
Solution: Smart Payment Retry System + Guided Booking Flow
Highlights: • User personas and Jobs-to-be-Done framework • RICE prioritization • Figma wireframes • North Star Metric: Tatkal Booking Completion Rate • GTM and A/B testing strategy
- YouTube Focus Path
Problem: Learners often abandon playlists before completion due to lack of progress visibility and motivation.
Solution: Playlist Progress Bar + Focus Nudge Notification
Highlights: • Personal pain-point driven idea • Competitive analysis • RICE prioritization • North Star Metric: Playlist Completion Rate • Premium feature expansion opportunities
- LinkedIn LaunchPad
Problem: Freshers struggle with job applications, recruiter outreach, and referral requests.
Solution: Application Tracker + AI ReachOut Assistant
Highlights: • Pain-point analysis from real job-search experience • RICE prioritization • North Star Metric: Fresher Interview Rate • Premium feature opportunities
Skills Demonstrated
• Product Thinking • User Research • Competitive Analysis • Prioritization (RICE Framework) • Figma Wireframing • KPI Design • MVP Scoping • GTM Planning • A/B Testing Concepts
About Me
Anjali Kumari
B.Tech CSE 2025 | GCET Greater Noida (AKTU)
Java Backend Developer | Product Management Enthusiast
LinkedIn: linkedin.com/in/anjaliii016 GitHub: github.com/anjali09076
“Real problems inspire the best product solutions.”