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Ortto (Actions) docs #7625
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Ortto (Actions) docs #7625
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Ortto index docs
@pwseg can I get approval on this PR |
Grabbing the ID then I'll get this approved and merged. |
Hey team, Just checking in on this PR — the related pull request has already been merged, so I was wondering if we could get this one merged as well when you get a chance. Thanks so much! |
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**Ortto (Actions)** allows you to sync your Segment users with an Ortto Audience, enabling precise activation of rich, behavior-based segments—perfect for lifecycle marketing, retargeting, and large-scale personalization. You can manually create new audiences or use existing ones in Ortto, and dynamically add or remove contacts through profile upserts or activity tracking. This gives you real-time control over audience membership. | ||
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To prevent excessive churn, audience membership in Ortto is protected from frequent updates. When too many enter/exit events are received from Segment, Ortto aggregates these changes and updates the contact’s final audience state once per day. |
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Do you have more info about what this limit is? for example, is it 10,000 events?
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Thanks, @forstisabella! I’ll double-check with the team on Monday, but I believe it’s two updates per minute. That said, I’m not sure we need to document it here since it’s more of an internal safeguard; but I’ll confirm ASAP.
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Updated the paragraph @forstisabella . Thank you.
Co-authored-by: forstisabella <[email protected]>
Co-authored-by: forstisabella <[email protected]>
Co-authored-by: forstisabella <[email protected]>
Co-authored-by: forstisabella <[email protected]>
Co-authored-by: forstisabella <[email protected]>
Co-authored-by: forstisabella <[email protected]>
Co-authored-by: forstisabella <[email protected]>
Co-authored-by: forstisabella <[email protected]>
Co-authored-by: forstisabella <[email protected]>
Co-authored-by: forstisabella <[email protected]>
Co-authored-by: forstisabella <[email protected]>
Co-authored-by: forstisabella <[email protected]>
hi @xitonix and @pwseg and @forstisabella the Destination ID is 682db7017819e7e055f55cb4 |
Hey @forstisabella. Thanks for the approval. I think we are ready to go ahead and merge the PR whenever possible please. |
Thank you for your contribution! Your pull request is merged, but may take a day or two to appear on the site. |
hi @xitonix and @forstisabella - I just sense checked the doc online and it looks like it doesn't have any details about the Actions and fields included. Also, I think it would be helpful to include some information about how to send an Audience to Ortto. There's an "audience_name" field which can be populated, which will ensure the Audience exists on the Ortto platform before Segment starts syncing data. |
hi @joe-ayoub-segment - the deploy will go live this afternoon (typically it's around 11am PST) and the Actions fields should populate then. I'll send you a Slack PM to get more context about the second request. |
Proposed changes
This is the initial documentation for the Ortto (Actions) integration we developed, and it's currently awaiting approval.
Merge timing
Once this pull request is merged please.
Related issues (optional)
segmentio/action-destinations#2912